星期二, 7月 17, 2007

6 Steps To Increase Your Google AdSense Profits-6步提高AdSense收入



6 Steps To Increase Your Google AdSense Profits-6步提高AdSense收入

There are a great many people who are making real money with Google AdSense. However, there are even more people who are making very low amounts of money, or no money at all with Google AdSense. Here are six ways you can increase your Google AdSense profits.

1. Test your AdSense placement. Most people prefer to place their ads on the right hand side of their webpages, using the skyscraper layout. Many have found this type of ad and ad placement earn the very best results. But you won’t know you test it. Some prefer to insert an AdSense block at the beginning of the first paragraph on the page. This is certainly a high exposure area.

Not all webpages are the same so you will have to try different locations and check your AdSense account for the results to see what works for you.

2. Test your look of your AdSense creative units. Use the palette controls in the Google AdSense administration area to match your Google ads to the look and feel of your site. Try making the border the same color as the background of your page, which removes your border. Try making the color of the links the same color as the other links on your site. Making the ads blend in with the content on your pages will increase AdSense profits. People avoid ads. But when the ads look like part of the content, they will click on the Google links, even though they realize it is an ad.

Note: Only use the palette controls to change your AdSense creative. Do NOT make direct changes to the code as that is a violation of Google’s Term’s and Conditions.

3. Stick closely to your topic on each page. If your site is about skateboarding, one page may be about different types of boards, another page may be about different types of safety equipment. Don’t put information about boards on the safety equipment page and vice versa. Keep each page’s topics tight, in order to receive more relevant ads. This will increase your AdSense profits because the ads will fit right in with what the information or products that the visitor is looking for.

4. Keep a close eye on your Google AdSense reports. You want relevant ads on your pages to improve your click through rates. By monitoring your AdSense reports, you can detect which pages are underperforming. Put that information to use and make needed changes to your content to get highly relevant ads appearing on the pages. For example, you could add a relevant keyword phrase to your page’s title and headlines.

5. Increase traffic. More visitors equals more clicks on your AdSense listings. Send a newsletter to your email list. Buy and ad on a site which shares your audience. Add a link to your signature in your emails and forum posts. Some even use Google AdWords and other ReveNow Forums.

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